Bay of Plenty, with so much to offer the name says it all!

Bay of Plenty

Over 125km of pristine coastline

Explore the sun-soaked beauty of the Bay of Plenty, a region where golden beaches, coastal vitality, and geothermal wonders combine to create an irresistibly energising escape. From lively seaside towns and tranquil harbours to dramatic offshore landscapes, the Bay of Plenty offers a refreshing blend of relaxation, adventure, and pure ocean air.

Immerse yourself in the region’s outdoor lifestyle: stroll along pristine shorelines, hike to panoramic viewpoints, or unwind at vibrant beachfront cafés. Climb the iconic summit of Mauao at Mt Maunganui for sweeping coastal vistas, surf world-class breaks, or wander through boutique shops that capture the area’s relaxed coastal character. Offshore, experience the awe of Whakaari/White Island, an active marine volcano that reveals the raw, dynamic power of nature.

Inland is the Rotorua is home to some of New Zealand’s most iconic natural attractions, from dormant volcanoes, geothermal wonders to pristine lakes with enchanting forests and its rich Māori culture.

Take time to savour fresh local produce, explore bustling markets, or discover hidden bays dotted along the coastline. Venture inland for geothermal hot pools, forest walks, and peaceful lakeside retreats. Everywhere you go, you’ll find a region shaped by sunshine, sea breezes, and a spirit of adventure that defines life in the Bay of Plenty.

Popular self-drive tours featuring the Bay of Plenty

Why we love it:

Tauranga

Tauranga, meaning “a safe anchorage” in Māori is a vibrant coastal city that boasts beautiful beaches, rich cultural experiences, and a thriving arts scene. On it’s shores sits Mount Maunganui’s know for its picturesque harbour, breathtaking views and inviting beaches that are great for swimming, surfing, dining and relaxing in the sun. Tauranga’s bustling downtown features a variety of shops, cafes, and restaurants, showcasing local flavors and crafts. Additionally, the city is a gateway to explore nearby natural wonders, vineyards, and adventure activities, making it a perfect destination for those looking to unwind in stunning surroundings.

Te Puke

Te Puke, often referred to as the “Kiwifruit Capital of the World,” is a charming town in New Zealand’s Bay of Plenty region. Surrounded by lush farmland, it’s famous for its thriving kiwifruit industry, offering visitors a unique opportunity to explore orchards and learn about the fruit’s cultivation. Beyond kiwifruit, Te Puke features beautiful parks, walking trails, and a close-knit community atmosphere. Its proximity to stunning beaches and attractions like the nearby Kaituna River makes it an inviting destination for both relaxation and adventure.

Ready to visit the Bay of Plenty, New Zealand?

We are here to help you plan the best trip of New Zealand. We are based in New Zealand and have traveled the length and breath of both islands. With our knowledge and expertise we can help you plan a tour without any stress. Reach out and chat with our team. We can’t wait to start planning your New Zealand trip with you.



Get your FREE copy of our 115 page New Zealand Touring Handbook today!

Packed with lots of tips, highlights, activities and helpful information of our diverse country. 

Downloading this brochure adds you to our email list, you can unsubscribe anytime with one click. Copyright Urban Napflin.